KURL Radio delivers quality customers for your business or service:

1) They stay with our station. Many of our listeners count themselves as long-time listeners and our many fun promotions are constantly attracting new listeners.

2) They listen longer and respond to advertisers. The typical listener keeps KURL on several hours a day, often not listening to other media. Our format is a high attention format that requires a response. Our national programs often comment on the high responsiveness of our audience to their programs through the internet, phone and mail. This same attentiveness carries over the advertisements.

3) The loyalty factor. Our advertisers tell us that KURL listeners respond. They often identify themselves as KURL listeners when they do business, sometimes even thanking them for using their favorite station. This is not done for special discounts or freebies.. it’s a genuine response.

4) Bigger family groups. We have a family-oriented format including the only radio drama offered on Billings’ commercial radio. That means bigger purchases and purchases of products for household members even outside of our target audience.

5) Bonus reach. Nearly 1/3rd of our audience hales from outside of Yellowstone County, living in the prime area that depends on Billings merchants. Our clear, 5000 watt signal carries your business message a minimum of a 150 miles radius of Billings, delivering more people to your business to shop.

Thanks for your inquiry about KURL! We would appreciate the opportunity to generate new customers and improve the bottom line of your business.

Advertising Rates

30-second/60-second

# Times Monthly	AAA	AA	A	Combo("A")
100x	$6.00/$9.50	$5.00/$8.00	$4.50/$7.50	$8.00/$14.00
75x	$6.25/$9.75	$5.25/$8.25	$4.75/$7.75	$8.25/$14.25
50x	$6.50/$10.00	$5.50/$8.50	$5.00/$8.00	$8.50/$14.50
25x	$6.75/$10.25	$5.75/$8.75	$5.25/$8.25	$8.75/$14.75
10x	$7.00/$10.50	$6.00/$9.00	$5.50/$8.50	$9.00/$15.00

*15-seconds on ROS and Combo only - 2/3rds of 30-second rate.
*Combo packages on AAA and AA rates at 10% discount.

AAA - Drive times or specific times (all ads placed between 6a-9a & 4p-6p)
AA - Weekday ROS (1/3rd of your schedule guaranteed AAA times, all others 6a-10:30p)
A - All ads placed on an equal rotation between 6a-10:30p on days desired.
Combo - Equal number of ads on each station, Each month on KURL/KMZK .

Special packages

	Guaranteed program adjacencies ( as available) 30-seconds ($135/month) 60-seconds ($180/month)*
	Focus on the Family AM edition & Money Matters 30-second only $150/month.

	Program rotator---(2) 30-second ads per day Monday-Saturday (3-month minimum) rotated near teaching programs $195.00/month
	Weather sponsorships: 15-second live or recorded copy Monday-Saturday 3x a day $140/month, 2x a day $110/month, 1x a day $70/month

Seasonal high school and college live sports packages available.

Rate Information:

Remotes available-rates quoted on request; Rates above are gross and commissionable to recognized advertising agencies; No cash discounts; Political rates quoted as net to station and are available to authorized candidates; Statements are rendered monthly and payment is due within 30 days of billing; Rates include reasonable production; Short rate applicable on terminated contracts.

KURL/KMZK Radio, P.O. Box 31038, Billings, Mt. 59107, Street address: 636 Haugen St., Billings, Mt. 59101

Phone (406) 245-3121, Fax. (406) 245-0822, Email to: genmgr@kurlradio.com